Session: Inclusive Content Strategy

Date: Thursday, January 31, 2019
Time: 2:00 - 2:45 pm (CST) (UTC-06:00)
Location: Room 3
Format: General Lecture Session

Session description

“We are currently looking for the next Rockstars to join our stellar team! All employees must have killer work ethic and offer fanatical customer service.”

Job postings, among so many other things, can be unintentionally exclusive.

Inclusivity is at the heart of an effective content strategy. Accessible code may be imperative for inclusion, but all the code in the world doesn’t do any good if the content is not meaningful to our readers.

In this session, we’ll go over what we can do as content authors to ensure our readers feel that we are speaking with them, not at them. We’ll look beyond the semantic markup and structured content to see the strategic value of inclusive, well-written content.

Discussion points will include:

  • What makes content inclusive? Including: definitions, clarifications, and real-life examples
  • Why is inclusive language important?
  • How we can embrace accessibility for those with every sort of ability
  • Why awareness and acceptance isn’t enough — how to shift to being more process oriented

Presenter

AmyJune Hineline

Headshot of AmyJune Hineline
Community Ambassador, Kanopi Studios

AmyJune has been an active participant in the open source community for 3 years. A self described "non-coder",  she has been a top 20 contributor to the Drupal project two years in a row.

She is an active organizer of the A11yTalks meet-up and is passionate about accessible information for all. Her history as a health care professional provides a rich understanding of the challenges folks may need to overcome and how that may affect their interaction with the web and supporting tools.

Outside of doing work, she enjoys mycology, geocaching, and has a love for air-cooled Volkswagens.

Sessions

  • General Lecture Session: Inclusive Content Strategy